The Wake-Up Call When floodwaters swept through Makola Market last year, 30 businesses shuttered permanently. The common thread? Eighty percent lacked emergency funds (Bank of Ghana, 2024). With inflation at 23% and currency volatility eroding margins, financial discipline has become…
The Green Premium Is Real When Abena’s shea butter cooperative in Tamale added “wild-harvested by women-owned collectives” to their labels, European retailers paid 40% more overnight. This isn’t charity, it’s commerce. A recent Afrobarometer (2023) study confirms 68% of urban…
The Cost of Getting It Wrong When a Kumasi textile exporter rushed into South Africa, they invested $50,000 in inventory—only to discover local buyers rejected their color palettes. Within months, they liquidated stock at 70% loss (GEPA, 2024). This story…
The Stakes of ScalingGhanaian SMEs face a critical paradox: while they drive 70% of GDP and 85% of manufacturing, scaling at the wrong time can collapse your business. Expanding too early risks financial ruin, but waiting too long means missing…
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